In made-for-TV Trump focus groups, I don’t trust
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This past Wednesday night, GOP consultant Frank Luntz discussed the results of his "focus group" with Donald Trump supporters, concluding that their enthusiasm for the candidate is unshakeable.
From the Washington Post to National Review and FOX News, much is being made of the focus group participants' unwavering support for Trump even when presented with negative ads and statements from the candidate, including Kasich's ad comparing Trump to Hitler.
The wearying theatrics of Frank-Luntz "focus groups" are one of the speed bumps we viewers have to navigate during the election season. I am resigned to the fact that producers think someone still marvels at the "dials" and the Price Is Right aspect to it all.
Why we shouldn't pay any attention to this focus group: